![Image](http://thewavemodel.com/wp-content/uploads/2019/11/Artboard-8@2x.png)
The 5x
Frequency
Relationship Cycles 6
Thresholds of Emotion 12
Emotional Amplitude 1.5
Emotional Hertz 1080
Relationship Wavelength 3 Months
Relationship Half-Life 1.5 Months
Color Yellow-Green
Musical Note C#
Shape Octagon
![Image](http://thewavemodel.com/wp-content/uploads/2020/10/Artboard-7@2x.png)
![Image](http://thewavemodel.com/wp-content/uploads/2021/10/Artboard-13@2x.png)
The 1x relationship frequency has a
wavelength of 3-months.
![Image](http://thewavemodel.com/wp-content/uploads/2021/10/Artboard-12@2x.png)
That means you should spend 1.5-months acquiring and 1.5-months retaining the relationship.
Relationship Acquisition
![Image](http://thewavemodel.com/wp-content/uploads/2020/10/The-Wave-Model-Version-1.0.019.jpg)
![Image](http://thewavemodel.com/wp-content/uploads/2021/10/Artboard-9@2x.png)
You’ll want to give to the relationship for
1-month or reach a high enough level of emotion before going for the ask.
![Image](http://thewavemodel.com/wp-content/uploads/2021/10/Artboard-10@2x.png)
There will be a 1-month window of openness to ask from the relationship.
![Image](http://thewavemodel.com/wp-content/uploads/2021/10/Artboard-11@2x.png)
Followed by a 0.5-month decline in emotion.
Relationship Management
![Image](http://thewavemodel.com/wp-content/uploads/2020/10/The-Wave-Model-Version-1.0.020.jpg)
![Image](http://thewavemodel.com/wp-content/uploads/2021/10/Artboard-7@2x.png)
Then a 1-month window of churn where the relationship could fade.
![Image](http://thewavemodel.com/wp-content/uploads/2021/10/Artboard-8@2x.png)
To retain the relationship you’ll want to manage the downward swing by beginning another cycle of giving for 1-month.